Privacy Policy
Effective Date: April 10, 2025
Company: InsureBOOSTERS
Business Address: 8 The Green #12574, Dover, DE, 19901, United States
Phone: +1 (302) 534-7474
Email: hello@insureboosters.com
⸻
- Overview
InsureBOOSTERS (“Company”, “we”, “our”, or “us”) operates as a performance-based marketing agency that specializes in marketing solutions for insurance agencies. As such, we handle sensitive data with the utmost care and diligence. This Privacy Policy outlines the types of information we collect from website visitors, clients, partners, and prospects; how we use and process that information; and what rights you have regarding your data.
This policy applies to all online and offline data collection practices including, but not limited to, visits to our website, landing pages, opt-in forms, email communication, client onboarding, analytics, advertising, and retargeting systems.
⸻
- Scope of Policy
This policy applies to:
• Visitors to our website
• Clients and agency partners
• Prospective clients completing forms or booking consultations
• Users receiving advertising through platforms managed by InsureBOOSTERS
• Users who engage with our content across digital platforms
It does not apply to third-party platforms you may access through our website. Please review the privacy policies of those services separately.
⸻
- Categories of Data We Collect
We collect both personally identifiable information (PII) and non-personally identifiable information (non-PII). The type of information we collect depends on how you interact with us.
a. Personally Identifiable Information (PII)
This includes data such as:
• Full name
• Business name
• Email address
• Phone number
• Mailing address
• Billing information (via third-party processor)
• Social media usernames (when entered for consultations or audits)
b. Automatically Collected Information
When you visit our website or open our emails, we automatically collect:
• IP address
• Browser type and device info
• Operating system
• Pages visited and session duration
• Date/time stamps
• Actions taken (buttons clicked, forms submitted, etc.)
• Referring URL or campaign (e.g., from an ad or email)
c. Marketing Data and Behavior Insights
Using tracking scripts, pixels, and cookies, we gather behavioral data like:
• Clicks on digital ads
• Email open rates and CTRs
• Website heatmaps and scroll behavior
• Form abandonment
• Lead journey analysis
• Retargeting audience membership
• Content viewed and engaged with
• A/B testing outcomes
⸻
- How We Collect Information
We collect information in several ways:
• Directly from users who provide data via contact forms, bookings, surveys, or chat tools.
• Automatically via cookies, tracking pixels, session recorders, and log files.
• From third parties, such as ad platforms (Google, Meta, TikTok, LinkedIn), CRMs, or data enrichment tools used to improve user segmentation and campaign relevance.
We also utilize first-party and third-party cookies and employ AI/ML-powered behavioral analysis systems to enhance lead qualification and timing.
⸻
- How We Use Your Information
a. To Provide Services
We use personal and behavioral data to deliver marketing services, report on campaign success, and identify growth opportunities for insurance agencies.
b. Marketing Automation
Your data may be used in automated marketing workflows using tools such as GoHighLevel, HubSpot, or Mailchimp. These workflows include:
• Nurture sequences
• Webinar or event follow-ups
• Sales outreach
• Client onboarding and retention
c. Personalization
We use behavior-based logic to personalize:
• Website content
• Email subject lines and body content
• Retargeting ad copy and creative
• Landing pages
• Chatbot interactions
d. Behavioral AI Retargeting
We utilize true AI-driven behavioral models to time outreach based on intent. These systems identify patterns such as multiple site visits, form re-engagement, and content depth to serve timely reminders or offers.
e. Advertising and Retargeting
Your visit data may be shared with platforms like:
• Google Ads (via global site tags and remarketing)
• Meta (Facebook and Instagram Pixel)
• LinkedIn Insight Tag
• TikTok Pixel
• Microsoft Ads
These platforms may use your behavior to show you relevant ads or suppress you from irrelevant campaigns.
⸻
- How We Share Information
We do not sell your personal information. However, we share data with:
• Marketing & CRM tools (e.g., HighLevel, HubSpot, ClickFunnels)
• Payment processors (e.g., Stripe, PayPal — we do not store payment info)
• Analytics and session tracking providers (e.g., Google Analytics, Hotjar, Microsoft Clarity)
• Ad networks for performance and remarketing
• Subcontractors or consultants who perform work on our behalf
• Legal or regulatory bodies if required for compliance
All third-party vendors we use are required to maintain industry-standard security protocols.
⸻
- Cookies and Tracking Technologies
We use the following technologies:
• Cookies: To track return visits, preferences, and browsing history.
• Pixels: Small pieces of code placed on our website to track ad engagement and enable retargeting.
• Tags and Scripts: Used for campaign optimization and conversion tracking.
• Session Recordings: To improve UX and troubleshoot user journeys.
We use both session and persistent cookies and provide users with the ability to manage cookie preferences via a banner on first visit.
⸻
- Your Choices and Rights
You have the right to:
• Access the personal data we hold about you
• Correct inaccuracies in your data
• Delete or request we delete your data
• Withdraw consent for future processing
• Object to profiling or automated decision-making
• Port your data to another provider
• Opt-out of email marketing or retargeting
To exercise these rights, email us at privacy@insureboosters.com or use the unsubscribe/manage preferences links in emails.
⸻
- Data Retention Policy
We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by applicable law. For example:
• Contact forms and analytics: 2 years
• Client records: 7 years (for legal/tax reasons)
• Email subscriber history: Until unsubscribed or 2 years post-inactivity
You may request deletion earlier unless legally restricted.
⸻
- International Data Transfers
If you access our website or use our services outside the United States, please note that your data may be transferred to, processed, and stored in the U.S. or other countries where we or our service providers operate. By using our services, you consent to such transfers.
We ensure that cross-border data transfers are compliant with laws such as the GDPR through data processing agreements and approved safeguards (e.g., Standard Contractual Clauses).
⸻
- Children’s Privacy
Our website and services are intended for adults aged 18 and older. We do not knowingly collect personal data from minors. If we learn that we’ve collected data from a child under 18 without verified parental consent, we will promptly delete such data.
⸻
- Security Measures
We implement industry-standard safeguards to protect your personal information. These include:
• SSL encryption for all web traffic
• Role-based access control
• Encrypted storage for sensitive data
• Routine vulnerability testing
• Secure third-party platforms with DPA agreements
Despite our best efforts, no system is completely secure. Please contact us immediately if you suspect a breach involving your data.
⸻
- Third-Party Links
Our website may include links to external websites. Once you leave our domain, this Privacy Policy no longer applies. We encourage you to review the privacy policies of any third-party site you visit before providing personal data.
⸻
- Policy Updates
We may revise this Privacy Policy periodically to reflect changes in our practices, services, or applicable laws. When we do, we’ll update the “Effective Date” above and may notify you via our website or email. Continued use of our website and services indicates your agreement to the latest terms.
⸻
- Contact Information
If you have any questions, comments, or requests regarding this Privacy Policy or our practices, you may contact us using the information below:
InsureBOOSTERS
8 The Green #12574, Dover, DE 19901, United States
+1 (302) 534-7474
hello@insureboosters.com
You may also reach out regarding complaints or compliance inquiries at:
privacy@insureboosters.com